01 · from S$4,500Launch Readiness Diagnostic & Ignition Map
A short, honest audit of whether your launch is actually ready to ignite. We stress-test the offer, the target audience research, the go-to-market plan and the launch calendar, then map the risks that usually derail a launch window — stalled approvals, message drift, a channel doing too much of the work. You leave with an ignition map: what is ready, what is missing, and the smallest set of moves that make the launch real. AI market research speeds the desk work; a human writes the verdict.
02 · from S$12,000Go-To-Market Strategy & Launch Sequencing
The full go-to-market plan for a product or brand launch. Positioning and brand strategy, the channel mix, media planning, the launch calendar and a single named owner for every ignition milestone. We sequence the whole run-up so the countdown is legible to marketing and sales alike, and we rehearse the first 48 hours before a dollar of paid media is committed. Generative AI drafts options for messaging and AI ad concepts; editorial direction and human judgment decide what ships.
03 · from S$6,000/moLaunch-Day Paid Media & Activation
Paid media planning and live buying across the launch window. We set up campaign testing, keep every claim inside platform policy, and run the activation with a human approving each ignition rather than leaving it on autopilot. Reporting is plain: what moved, what did not, and what we would change. This is performance marketing for the launch moment, not a promise of a specific CPM, CPA or sold-out day.
04 · from S$5,500AI-Assisted Audience & Message Layer
A focused sprint that pairs AI audience insights and AI copy development with senior human editing. We build audience segments, draft message variants and AI social content, then cut hard for accuracy, brand identity and platform fit. The output is a message that survives contact with a real launch day — tested, on-brand, and free of the hype that gets campaigns flagged. Human-in-the-loop AI throughout; no invented claims.
05 · from S$8,500/moAlways-On Launch Operations Retainer
A standing launch team for brands that ship often. We hold a rolling calendar of launch windows, keep creative and campaign planning warm, and run each ignition as it comes without spinning up from scratch every time. Ideal for scale-ups and busy in-house marketing leads who need agency capacity on call. Scope flexes month to month; outcomes are reviewed openly, never dressed up.
06 · from S$3,800Post-Launch Review & Learning Cycle
The part most teams skip. We read the first 48 hours and the first month plainly — what the AI analytics show, what the numbers do not, and where the go-to-market plan met reality. You get a clear-eyed post-launch review and a brief for the next launch, so each ignition teaches the following one. No victory laps, no metrics theatre, no figures presented as guarantees.
